J-040 develops skin and environmentally friendly collections that provide an SPF of 50+ and are far from boring. People whose illness is promoted by UV light, such as SLE, vitiligo, albinism, neurodermatitis and many more, receive a discount of up to 50%. In addition, part of the proceeds will be donated to research centers for such diseases.
Something as natural as going outside and enjoying the weather means so much more to millions of people. It means taking a risk, promoting pain, causing a flare-up, damaging organs, weakening one's immune system, and risking cancer.
J-040 uses textile technology to develop collections that grant an SPF of 50+ and are built on fair working conditions, social responsibility and environmental awareness (... and are far from being boring)! We are the first fashion label to combine fashion with health. We want to cross borders, give new design approaches and turn fashion into more than a visual article. A social business has emerged in which the focus is not on maximizing profit, but on reaching those affected whose illness is triggered by UV light. There will be a registration system in our online shop with which those affected will receive a discount of up to 50% on items in the collection. In addition, we donate part of the proceeds to research centers for UV light-triggered diseases and another part we invest in our materials research for UV protection.
What is the project goal and who is the project for?
Our target group couldn't be bigger: UV radiation affects everyone! You, me, we, them, all of us. Nevertheless, the focus is on those affected whose illness is triggered by UV light, such as SLE, neurodermatitis, vitiligo, albinism and many more. Anyone with such a UV light triggered illness can register in our online shop and receive discounts.
Of course, the collections are aimed at anyone who wants to deal more with UV protection or who simply wants a cool design with a positive effect!
Advance research into UV light-triggered diseases, for example in order to develop better-tolerated drugs or to detect diseases earlier
Intensify our own material research in order to continuously develop and improve our products and to prove that a high sun protection factor can also be kind to the skin and the environment
Protect millions of people around the world who react extremely to sunlight and thereby restore a piece of normality to them
Create awareness that damage is not "only" sunburn, signs of age and skin cancer, but that chronic diseases could also arise
Why would you support this project?
Nobody can choose their disease. And yet millions of people around the world have to start to accept that things as banal as sitting in the park with friends, that you can’t enjoy them how you used to. You start to give it up. And in my opinion, nobody should give up on something just because of a diagnosis.
In order to give normally things back to these people and to change their lives for the better, all it needs is one thing: YOU!
How will we use the money if the project is successfully funded?
With the money we want to finally go full throttle! The ideas are endless and big. The project needs 100% attention through full-time positions, materials, investments, research and development. The capital gives us the opportunity to deepen our material research, to maintain cooperations, to ensure that all our high quality standards are met and confirmed with certificates / seals such as UV Standard801 and / or GOTS, in order to finally start production with the collections to go and operate them worldwide!
All of this will require at least six to three quarters of a year of our expertise and intensive work and only with you this is this possible.
Who are the people behind the project?
J-040 founder Jennifer Johnsen, suffering from SLE herself and a lot of passion and energy. With years of experience in sales, purchasing, distribution and product and design management and a fashion design degree on top, there are the best opportunities to get started! A special thank you to those affected from our video: Janina Specht Mailin Schlobinski Natascha Scholtka Rebekka Knoblich