Manuyoo is a Berlin based Startup that brings new, fresh branded products from Africa to Europe on the principle of "Trade Not Aid". By that, we want to strengthen the economy in African countries and completely redefine the image of Africa. Manuyoo has exciting brands, and the the stories behind the brands.
With your help we want to build a new trading platform. We report about the manufacturers and their production in our independent, self-published magazine (our "Magalog" - magazine and catalog). This magazine looks, feels – and actually is – a coffee table magazine: An outstanding print product packed with in-depth feature stories about our trading partners, their businesses and their products. Our products are available online in our webshop. And we sell them brick and mortar: In pop-up-stores set up in big cities at exceptional locations . With these new products we also want to transport a new image of Africa, where there are now incredibly many exciting developments going on.
What is the project goal and who is the project for?
MANUYOO sells high-quality branded products far beyond the usual Africa clichés. We want to positively influence the view of Africa in this country and consciously focus on products with 100% added value in Africa. We appeal to all open-minded consumers who would like to get to know new, strong brands and support the idea of "trade not aid".
Why would you support this project?
We at MANUYOO see Africa as a (still) underestimated continent with 55 different countries and huge opportunities for greater integration into common economic systems. MANUYOO stands for fair trade on equal terms with our suppliers,and also for a change in the European view of Africa. We can best achieve this change together with your support!
Have you discovered great products in Africa and would like to see them in Europe? Then contact us at [email protected] or Instagram - Manuyoo will try everything to make them available.
How will we use the money if the project is successfully funded?
With the first funding goal we can finance our start-up costs, a small online store and our starting collection of products - see our various rewards! With the second funding goal we would also be able to discover more products for you. The more you participate, the more impact we can create together!
Who are the people behind the project?
We, the founders of MANUYOO, have been in business for a long time and with this project we want to implement our jointly developed idea and thus make the world a little bit better.