Pitch your story by video

The authentic project video

The project video is the heartbeat of your Startnext project. There you tell the story behind the project and give a trustworthy insight into your world.
Here you are in the brave film studio corner and with the question: "Professionally produced or homemade?" in an inspiring place.

• Professional or homemade? This is not the relevant question.
• A video is a video, is your story.
• Tell your story to potential supporters, no matter how.
• Be bold, authentic and approachable.
• Focus on the strengths of your idea and the people associated with it.
• Upload the finished video to Vimeo or Youtube and include the video link in the project interface.

Tips and tricks

• Introduce yourself and/or the team personally.
• At the end, formulate the call to action to support the project.
• The first 20 seconds count. The viewers decide in this time whether they watch your video to the end or not.
• Keep it as short as possible and shorten the video to a maximum of 3 minutes
• If you already have a teaser or commercial for your product, include it after your personal speech.
• Besides shooting a pitch video do also a thank you video.
• Use license-free music e.g. from Soundcloud or Free Music Archive.
• Cut your video and shorten long-winded shots.
• Use free editing programs like Windows Movie Maker, iMovie, DaVinciResolve or Shortcut.
• Watch videos of ongoing projects for inspiration.